Orientation System Sterzing

branding
CHALLENGE

The touristic region Sterzing and Vipiteno in Italy was missing a common orientation system to guide tourists as well as locals to hotels, museums, hiking paths, etc.

SOLUTION

During my final project at the HTL for graphics and communication design we developed a guidance system for the whole region in a team of five students.

RESULT

A jury finally selected my design as winner and implemented it within the region. The different icons and colors help tourists now to navigate to the places they are looking for.