Best Performance Circle

web / social

The SAP AG utilizes a broad network of indirect channel partners to sell their solutions. SAP offers a broad variety of trainings and education material to their partners. SAP EMEA wanted to offer a special support to their top partners in an exclusive program.


Together with the SAP Enablement Team in EMEA, I helped at PDAgroup to develop an online community in 2010 for the top SAP sales partners, called “Best Performance Circle for SAP Partners” to help them exchange ideas, information and communicate with SAP executives, experts and each other.


The Best Performance Circle offered exclusive training content and online webinars, different discussion forums with a blog for SAP executives and special sections for certain regions. The concept of the platform was in the meantime integrated in other SAP online platforms like the SAP Partner University.